B2B SaaS Copywriter & Growth Strategist

In SaaS, speed is your advantage for growth.
I specialize in conversion-focused copy for brands that need to move fast and stay ahead of the competition.

Saas Copywriter
Saas Copywriter
Saas CopywriterSaas Copywriter

SaaS companies often struggle to speak human and create the type of emotional connection in their marketing that ultimately leads to more sales.

If you’re still using words like synergy, disrupt, and digital transformation – I’m here to gently take away your keyboard.

I’m on a mission to help innovative businesses like yours find the right message, and make it easy for people to say YES! to using your product.

Here’s how we can get started working together...

Too many B2B and SaaS companies struggle to speak human and create the type of emotional connection in their copy that ultimately leads to more sales.

I’m on a mission to help innovative businesses like yours find the right message and make it easy for people to say YES to doing business with you. Here’s how we can get started working together...

Saas CopywriterSaas Coywriter
Conversion Copywriter
Saas CopywriterSaas Copywriter

Growth & Optimization Services

Conversion copywriting can have a huge impact on your business.

Like, Godzilla in platform heels HUGE.

Saas Copywriter

Growth & Optimization Services

Brand voice and persuasive copy can have a huge impact on your business.

Like, Godzilla in platform heels HUGE.

Saas CopywriterSaas Copywriter
SaaS Copywriter

Landing Pages

Turn your website copy and PPC campaigns into laser-focused lead gen machines.

My copywriting process blends proven conversion strategies with on-brand messaging to create targeted landing pages that help you reach your goals faster.

  • Speak directly to your ideal customers’ pains and desires, deal with their objections, and motivate them to act
  • Deliver messaging that strikes the right balance of purpose and personality to connect with your ideal audience
  • Establish your company as an authority AND the perfect solution for your prospects
SaaS Copywriter

Email Sequences

Power up your onboarding, sales, and nurture campaigns

Emails are one of the fastest, most effective ways to get (and retain) customers, and create sweet, sweet cash flow for your business.

  • Increase your trial to paid conversions
  • Improve retention rates
  • Take your sales from slow to WOAH!
SaaS Copywriter

Case Studies

Attract more of your ideal customers with the almighty power of social proof

Your customers have stories worth sharing, and these can play a huge part in your sales cycle – if they're done right. 

My done-for-you case study process has helped SaaS companies like yours grow their revenue – and get a ton of investor funding. You want in?

  • Show prospects how your customers have found solutions to some of their biggest and most complex problems with the help of your product
  • Strengthen your positioning in the market
  • Discover the exact reasons customers love working with you

Looking for a copywriter who understands all the moving parts of SaaS marketing?

You’re in the right place.

Rachael here!

I specialize in creating conversion-focused copy for SaaS brands that need to move fast and stay ahead of the competition.

  • I get results
  • I'm modest too ;)
  • I’m a friendly expert, equipped with a good sense of humor and a whole lotta love for helping businesses thrive
  • Every project gets delivered to deadline (unless I get eaten by fire ants or the sky starts raining artisan cheeses, in which case I apologize in advance)
Saas Copywriter

Rachael has written some of the most popular stories on our blog; content that not only piques the interest of our audience but keeps them coming back for more and on a regular basis.

With her help, we have seen a rapid increase in newsletter sign-ups and lead conversions.


Derek Erwin

Lighter Capital

Saas Copywriter

Neil Gaiman said that to be a successful freelance writer, you need only two of the following three attributes: you need to be:

Reliable,
Good at writing, or
Friendly

Fortunately, Rachael is all three.


Ben Stephenson

Biteable

Saas Copywriter

I worked directly with Rachael on an email project and let me tell you about the heart and talent in this copywriter!

She’s more than a copywriter: she’s a strategist and valued partner. Rachael thinks of angles you didn’t and creates compelling email campaigns that lead to massive results. Hire her now before she’s completely booked!


Val Geisler

Fix My Churn

Ready to talk about customers, conversion, and all the other good stuff?

Saas Copywriter
Thanks, I'll be in touch with you shortly!
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