SaaS Copywriter & Growth Strategist

Strategy, optimization, and messaging for B2B and SaaS companies that want more revenue from their websites and emails.

Saas Copywriter
Saas Copywriter
Saas CopywriterSaas Copywriter

Too many B2B and SaaS companies struggle to speak human and create the type of emotional connection in their copy that ultimately leads to more sales.

I’m on a mission to help innovative businesses like yours find the right message and make it easy for people to say YES to doing business with you.

Here’s how we can get started working together...

Too many B2B and SaaS companies struggle to speak human and create the type of emotional connection in their copy that ultimately leads to more sales.

I’m on a mission to help innovative businesses like yours find the right message and make it easy for people to say YES to doing business with you. Here’s how we can get started working together...

Saas CopywriterSaas Coywriter
Conversion Copywriter
Saas CopywriterSaas Coywriter

Growth & Optimization Services

Conversion copywriting can have a huge impact on your business.

Like, Godzilla in platform heels HUGE.

Saas Copywriter

Growth & Optimization Services

Brand voice and persuasive copy can have a huge impact on your business.

Like, Godzilla in platform heels HUGE.

Saas CopywriterSaas Copywriter
SaaS Copywriter

Brand Voice

Find your brand voice, capture your company personality, and attract your ideal customers

Your customers are out there waiting to find  you. But first, you need to nail your brand voice, messaging, and unique value proposition.

  • Find the voice of your actual customers
  • Strengthen your positioning in the market
  • Reveal why people love your brand, buy from you, and tell their friends  
SaaS Copywriter

Website & Landing Page Copy

Turn your old website around with profitable copy that connects with the right people

My process blends customer analysis, strategy, and data-driven messaging so your website becomes a rockstar salesperson that sells your services 24/7.

  • On-brand copy that speaks directly to your customers’ pains and desires, deals with their objections, then motivates them to act
  • Messaging that strikes the right balance of purpose and personality to connect with your ideal audience
  • Content that establishes your company as an authority and the perfect solution for your customers
SaaS Copywriter

Email Sequences

Churn-busting emails to power up your onboarding, trial to paid, and retention strategies

Optimizing your emails for conversion is one of the fastest, most effective ways to nurture your clients, increase your MRR, and cash in on some sweet expansion revenue.

  • Increase your trial to paid conversions
  • Improve your retention rates
  • Pump up the volume on your open and click throughs

Looking for a SaaS copywriter and growth strategist who understands why acquisition and churn keep you awake at night?

You’re in the right place.

Rachael here!

You can think of me as your secret agent uncovering the things that make your business unique.

I specialize in increasing qualified leads and subscribers for SaaS and B2B companies who are ready to GROW.

  • I get results
  • I'm modest too ;)
  • I’m a friendly expert, equipped with a good sense of humor and a whole lotta love for helping businesses thrive
  • Every project gets delivered on time and on budget
Saas Copywriter

Rachael has written some of the most popular stories on our blog; content that not only piques the interest of our audience but keeps them coming back for more and on a regular basis.

With her help, we have seen a rapid increase in newsletter sign-ups and lead conversions.


Derek Erwin

Lighter Capital

Saas Copywriter

Neil Gaiman said that to be a successful freelance writer, you need only two of the following three attributes: you need to be:

Reliable,
Good at writing, or
Friendly

Fortunately, Rachael is all three.


Ben Stephenson

Biteable

Saas Copywriter

I worked directly with Rachael on an email project and let me tell you about the heart and talent in this copywriter!

She’s more than a copywriter: she’s a strategist and valued partner. Rachael thinks of angles you didn’t and creates compelling email campaigns that lead to massive results. Hire her now before she’s completely booked!


Val Geisler

Fix My Churn

Ready to talk about customers, conversion, and all the other good stuff?

Saas Copywriter
Thanks, I'll be in touch with you shortly!
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