Services

Looking for an asteroid-level impact from your website and emails, but don’t have the time or resources to manage this in-house?

I’ve packaged up my most popular conversion copywriting and strategy services to take all the stress out of getting results from your sales copy.

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Website strategy & copywriting

Is your company to-do list miles long? Is “fixing your website” waaaaaay down the bottom of that list?

It shouldn’t be.

Your website is your best salesperson. It should be Schwarzenegger-pumped and ready 24/7 to roll out the red carpet to your ideal site visitors, encouraging them to find out more about your product and become valued customers.

If you’re a company focused on growth, your website should:

  • Speak to people, not demographics
  • Connect you with your ideal audience
  • Strike the right balance of “professional”
    and “fun” for your brand
  • Engage, inform, and build trust
  • Overcome buyer objections
  • Position you as the only solution for your
    customers’ problems
  • Get you qualified calls, sign ups, and sales

If your website isn’t doing
any of these things...

...it’s time to optimize.

If your website isn’t doing
any of these things...

...it’s time to optimize.

SaaS Copywriter

All my conversion packages include:

Discovery & analysis

  • Strategy session to clarify the focus and results you’re looking for with your website copy
  • In-depth questionnaire to get to the heart of your brand voice, goals, audience, and core offers
  • Analysis of existing copy
  • Competitor analysis to uncover gaps in your market
  • 3-5 customer interviews to collect your most powerful messaging data: the voice of your customers
  • Customer surveys (for current and past customers) to reveal what differentiates you in the market, what people really think of your product, and how customers experience your brand
  • Data mining & analytics review

Brand messaging and tone of voice guide

This contains the key components of the discovery and analysis phase, presented in a professionally designed PDF format. The guide can be used across all areas of your sales and marketing to ensure a consistent brand voice. It will help you to clarify your company’s:

  • Brand values
  • Brand promise
  • Brand messaging
  • Tone of voice
  • Unique value proposition
  • Positioning
  • Customer pain points & objections
  • Ideal customer personas
  • Product benefits

Conversion copywriting

  • Data-driven copy that connects with your ideal customers and gets them to say YES to clicking and converting
  • Wireframing of your copy to guide the layout of your pages
  • Two rounds of revisions

Classic

  • Brand messaging & tone of voice guide
  • Conversion-focused, on-brand copy for 3 website pages
  • Wireframe layout
  • Data-driven optimization of your pages

Your investment:

$3,500USD

PLACE MY
ORDER

Deluxe

Your investment:

$5,500USD

PLACE MY
ORDER

Super Supreme

  • Brand messaging & tone of voice guide
  • Conversion-focused, on-brand copy for 8 website pages
  • Wireframe layout
  • Data-driven optimization of your pages

Your investment:

$7,500USD

PLACE MY
ORDER

Classic

  • Brand messaging & tone of voice guide
  • Conversion-focused, on-brand copy for 3 website pages
  • Wireframe layout
  • Data-driven optimization of your pages

Your investment:

$3,500USD

Deluxe

  • Brand messaging & tone of voice guide
  • Conversion-focused, on-brand copy for 6 website pages
  • Wireframe layout
  • Data-driven optimization of your pages

Your investment:

$5,500USD

Super
Supreme

  • Brand messaging & tone of voice guide
  • Conversion-focused, on-brand copy for 8 website pages
  • Wireframe layout
  • Data-driven optimization of your pages

Your investment:

$7,500USD