Has your website copy been written by you, tweaked a bit by Jeff from marketing, revised by Gemma in sales, and then given a final edit by your neighbor Bob who once got second prize in a school spelling contest back in '76?
If your website messaging looks more like a string of leftover party sausages than the sharp, lead-generating, customer-convincing machine it should be — I'm here to help you fix it.
My process includes talking to your actual customers (so you don't have to), discovery calls with your team, online review mining, and competitor analysis.
I take all of this research and apply it to proven conversion-focused copy frameworks, to ensure your website and landing pages are working hard 24/7 to drive more ideal customers to your door.
I quote per project — with a project minimum of $5,000 USD for new clients
Get customer clarity. Discover how people are using your product, how they talk about your product, and what your product benefits and features really are (not what you think they are!).
You'll get clear, well-articulated key messages and the insights you need to:
• Identify best-fit customers
• Create a single source of customer insights
• Optimize trial to paid conversions
• Deeply understand your users and their needs
• Understand why customers buy from you (and why they don't...)
My Brand Ignition process helps you uncover your customers' pains and desires, their initial hesitations about buying from you, and their successes with your product — so you can articulate your product's value in a way that resonates with your ideal buyers.
My process gives you everything you need to fine tune your marketing messaging—so you can stand out online and grow faster.
I quote per project — with a project minimum of $3,500 USD
My case study packages are a hands-off, done-for-you service.
That includes outreach, scheduling calls, interviewing, copywriting, and getting the green light from your customers for publishing.
I can even help you produce on-brand, ready to launch case studies with professional design included if you need it.
I quote per project — with a project minimum of $1,200 USD for new clients
Creating relevant, authority-building content that outranks your competitors and drives traffic is time-consuming. There's no way around it.
And no, ChatGPT isn't the droid you've been looking for.
I've been writing (and ghostwriting) articles for the last 8 years — helping SaaS, tech, and ecommerce companies of all industries and sizes to develop long-form content that includes original research, SEO optimization, and unique input from subject matter experts.
I quote per project - with a % discount for blog bundles
Nurturing your customers doesn't stop at writing a high-converting welcome or onboarding email sequence (P.S. I can also help you with these!)
A regular newsletter can help customers get to know you and your company on a deeper, more personal level — and keep them in the loop about:
• Your new product features
• Bug fixes and product roadmaps
• Industry events
• Your latest blogs
• New and shareable thought leadership content
• Interesting and relevant things that can deepen the connection between your brand and customers
I quote per project, with a % discount for weekly newsletters